Raw data is unwieldy. Infographics allow you represent data visually, helping tell the stories behind the data and delivering information quickly and efficiently across social media channels. How do you craft powerful infographics that tell a story with clarity and engage readers?
How do organisations advertise online? Out of the various types of digital ads that exist, including ads on social media, native content embedded in news sites, pop-ups and others, how do you decide which one is right for you?
What's in a keyword? How do you want users to find your content? When launching an ad campaign on digital platforms like search engines, organisations have to think about the keywords they want their brand to be associated with, and spend accordingly for high rankings in search results.