UNDP’s Twitter Strategy

Twitter is today’s go-to platform for following the latest from journalists, politicians, influencers, and bloggers. Yet jumping into and starting real-time conversations on Twitter requires an understanding of its language and structure -- from hashtags to character limitations. Natalie Gouché, founder of L.A Social Media Trainer, Inc., breaks down the basics and shares why tweeting is an essential form of communication for organizations like UNDP.